Our Story

Imersive was founded by Roshan Raju and Vedagiri, who began their journey in the retail industry through cataloging and consulting — working with businesses ranging from ambitious SMBs to large enterprises. Their work spanned everything from AI-driven and 3D product catalogs to Data Transformation Consulting.

During this time, they uncovered a persistent global challenge: the lack of true personalization in retail experiences. This realization sparked a vision — to reimagine the entire retail value chain by integrating AI and extended reality (XR) technologies to help brands achieve deeper customer connection and operational excellence.

Today, Imersive partners with global brands across India, the US, and APAC, creating smarter, more engaging shopping experiences while driving digital efficiency. The company is recognized for tackling some of retail’s most pressing billion-dollar questions: “What size should I buy?” and “How will this look on me?” — through innovative agentic solutions like AI Sizing (patent filed) and Agentic Virtual Try On and Generative AI Catalogs.

With a passionate and forward-thinking team, Imersive continues to deliver transformative, end-to-end solutions that empower brands to thrive in the digital era.

The Problem We’re Solving

E-commerce loses over $500 billion annually due to poor personalization, sizing uncertainty, and low product visualization. Static catalogs and generic shopping experiences drive high return rates and cart abandonment, costing brands both revenue and loyalty.

Imersive solves this by combining Agentic AI and XR to create personalized, immersive shopping journeys that reduce returns, boost engagement, and help brands connect with customers in more sustainable ways.